Using iGaming Solutions to Launch a Legal Site in the Philippines

Entertainment17 Sep, 2024

The iGaming industry has recently found its spot in the Philippines because of the liberal laws and developing market. Nevertheless, legal aspects and their conformity should be addressed when creating an iGaming site in the country. This article aims to identify ways of using iGaming solutions in the Philippines without violating the law.


Understanding the Regulatory Environment

It is necessary to comprehend the legal environment of online gambling in the Philippines and, therefore, take a closer look at iGaming solutions in the Philippines.


1. Regulatory Bodies

Philippine Amusement and Gaming Corporation (PAGCOR): PAGCOR is the only agency in the country regulating traditional and new gambling operations. It also regulates and authorizes operators and enforces the country's laws.

Cagayan Economic Zone Authority (CEZA): CEZA is another regulatory body that authorizes online gambling operations in the Cagayan Freeport Zone. This jurisdiction is more dedicated to offshore gambling, targeting players outside the Philippines.


2. Types of Licenses

PAGCOR License: Operators with a business interest in the local market within the Philippines must obtain a PAGCOR license. The license permits them to offer online casinos, sports betting, and other gambling websites in the country.

CEZA License: If you want a target market outside the Philippines, a CEZA license could be more beneficial. This license lets you run your iGaming site legally in the Freeport Zone, but the emphasis will be on the international market.


3. Key Compliance Requirements

Local Incorporation: To obtain the PAGCOR or CEZA license, your company has to be registered in the Philippines, have an office there, and hire employees from the Philippines.

Taxation: Franchise tax, corporate income tax, and other regulatory fees are some of the fees levied on licensed operators.

Responsible Gaming Measures: All the rules of responsible gaming should be followed without fail. This encompasses things like giving players a way to set their limits, having exclusion options, and checking the age of the players.

Anti-Money Laundering (AML) Compliance: Operators must follow very stringent anti-money laundering laws to prevent their businesses from being involved in illicit activities.


The Right iGaming Solutions to Use

As for the legal framework, it is time to choose the right complete solutions for iGaming, platform construction, and operation.


White-label and Turnkey solutions

White Label Solutions: As white label solutions, you get a platform that is ready to use, and you can also change its look and feel to match your needs. These are perfect for those who want to get into the market within the shortest time possible and with minimal effort required to develop the technology from scratch. Nevertheless, white-label solutions have certain drawbacks in terms of flexibility and privacy.

Turnkey Solutions: Turnkey solutions include everything needed to develop and manage an online gambling site. These solutions provide more options and configuration settings so that you can modify the platform according to your particular requirements while remaining compliant with the legal requirements of the Philippines.

Some of the aspects that have to be taken into consideration when selecting a tool of this kind are as follows:

Regulatory Compliance: Make sure the iGaming solution you choose is allowed by PAGCOR or CEZA. The platform should include features for responsible gaming, AML tools, and safe payments.

Game Variety: The games available must be different to attract players' interest and keep them engaged. Find a solution that offers many casino games and an opportunity to engage in live dealer services and sports betting from reputable software developers.

Payment Integration: It should also enable several payment methods, both local and international, such as Gcash, Maya, bank transfers, and other payment gateways.

Mobile Optimization: Since people now use their smartphones for gambling, your site should be fully responsive to any display size.

Customer Support Tools: Customer service is critical to the players' satisfaction. Select a plan with integrated customer service, including live chat, email support, and the ticketing system.


Opening and Maintaining Your iGaming Site

You can launch your site once you have the proper regulations and the perfect iGaming solution.


1. Setting Up the Business

Company Incorporation: Obtain a business registration in the Philippines, acquire the required permits, and lease office space.

Licensing: Obtain the necessary license from PAGCOR or CEZA and ensure compliance with the letter.

Website Development: Contact your iGaming solution provider and discuss how you may want to modify and introduce your platform to accommodate your audiences and meet the legal requirements that apply to your business.


2. Marketing and Promotion

Targeted Marketing: Create a marketing plan that defines the target market and then targets them through digital platforms such as social media, search engine optimization, and online ads, as well as traditional platforms, if necessary.

Affiliate Programs: I suggest you try an affiliate program to bring more visitors to your site. It is beneficial in markets where companies compete to get as many new players as possible, and affiliates can bring them in.


3. Ongoing Compliance and Monitoring

Regular Audits: The following are recommended to be done periodically to be in a position to meet the set local legal requirements. This entails reviewing aspects of responsible gaming measures and compliance with data protection laws.

Player Support: Provide vital player service, managing to solve any problem or complaint the players may have.

Knowing the game's rules, choosing the right iGaming solutions, and paying particular attention to compliance will help to successfully enter and manage a legal iGaming operation in this rapidly evolving industry. As you will learn in this guide, joining the many entrepreneurs already benefiting from the increasing popularity of online gambling in the Philippines is possible.



More Reads