Beansprout, Inc. - Philippines

The beansprout brand was launched last September 2008 with the hope of providing shoppers with chic and eco-friendly alternative to plastic bags. We wanted to create a habit of bringing reusable bags when shopping to decrease the usage of plastic bags. The idea basically came from a trip abroad where supermarket shoppers were all encouraged to bring their own reusable bags when they shop and had to pay for plastic bags if they didn’t bring any. During that time, the concept was fairly new and exciting and so we thought of bringing this idea to the Philippines.