Cherry Mobile - Manila, Philippines

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Company name
Cherry Mobile
Location
Unit 1002, Pearl of the Orient Tower, 1240 Roxas Boulevard, Ermita, 1000, Manila, Metro Manila, Philippines
Mobile phone
Fax
+63 2 400 0340
Establishment year 2008
Employees 251-500
E-mail address
Company description
How the New Player Changed The Game
Cherry Mobile’s astonishing rise to prominence has revolutionized the local telecommunications scene through its top-of-the-line and ground-breaking products. What started in 2009 as a mobile phone brand with only four units has swiftly overtaken its rivals in the entry-level market and is now considered a major player in the industry.

2009 marked Cherry Mobile’s commitment to become the top value-for-money mobile phone in the country. In its first year, Cosmic Technologies Inc. CEO Maynard Ngu envisioned Cherry Mobile to become the brand that has “Everything for Everyone,” providing handsets that cater to different age groups and match different lifestyles.

It was a dream that became a reality. So big it captivated the market and rocked  
Show more its competitors – the telecommunications bigwigs. In 2010, barely two years after it started, Cherry Mobile was voted IT Company of the Year in the 3rd CyberPress Awards, upstaging some of the country’s technology giants.

The tagline “Values Your Lifestyle” is not only a promise to bring products that are comparable to high-end devices at reasonable prices, but also reflects the intention of the brand to serve the needs of its users. Starting from essential feature phones with true Dual SIM capabilities, the company has expanded its product range to entertainment-on-the-go TV and multimedia phones, and then eventually entered the smartphones segment for the tech savvy and smart social. Novelty is also consistent in the Cherry Mobile collection — with either hip, stylish designs, or with product capabilities ranging from multiple SIM to shockproof, waterproof handheld devices. Now, users can even personalize their back covers with the ME phone series, another first in the market.

Cherry Mobile has revolutionized Philippine mobile technology as it brings first-in-the-market innovations such as Superion, the first Android Tablet in the country; Orbit, the first 3G Dual-SIM Android smartphone; Q70 Quad, the first quadruple SIM phone; MF1, the first Mifi phone; and G1, the first watch phone.
In 2013, the company launched W900 LTE as the first LTE local brand smartphone. The next year, Cherry Mobile is the first and only Filipino brand to release its line of Windows phones and devices as a result of an exclusive partnership with Microsoft.

Through the years, Cherry Mobile has positioned itself as the leading mobile company in the Philippines offering the best priced smartphones. In 2012, at the time when local brand smartphones were not widely accepted, Cherry Mobile Flare took the local Android mobile scene by storm when it became the most wanted phone of the Philippine mass market – a dual core smartphone at par with international brands but as a more affordable variant. This then paved the way for the local smartphone industry, with Cherry Mobile taking the lead in offering quality smartphones at extremely affordable prices. Alpha Style, which is priced at Php2,999, is considered the most affordable Windows phone in the world. Firefox Ace, a result of an exclusive partnership with Firefox and is retailing at Php999 or approximately 22 USD, is now deemed the most affordable smartphone in the world.

Cherry Mobile is also the only local brand to partner with the most trusted technology leaders in terms of hardware, software, and peripherals.
Listed in categories
CommunicationsMobile Phone ServicesSoftware ApplicationsiOSSoftwareMobile Phone ShopsMobile Phones
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Reviews

2 Reviews
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1.0
Totally a no non sense marketing strategy. Earning for profit and sacrificing the quality of their services and brand.
1.0
I hadn't any good experience with the product.... I found that cherry mobile is a low quality brand.... I just hoped that from the time I bought a Fusion Aura tablet, it will give a satisfaction and will not costs much due to its affordability, but later i found out in just 3-4 days, the screen had just stack up and my daughter cannot use it anymore due to this problem....... On the 8th day, I did return it to the shop that I bought that product to check it. We just recommend me to the nearest service center outlet... just one day that passed for the 7 days policy of return and replacement. Don't you consider a problem like this to be resolved immediately? Considering that I have a work and do not have time for this problem to be redundantly made check, waste of time..... due that your product is in LOW QUALITY... I am mad about it. My money, my time, my effort.... all of it just had wasted.. Well, i just trusted this brand beforehand that i had this problem. But due to its inefficiency, I just cannot recommend it to any of my friends, despite, i will say, do not buy this brand anymore...... very thumbs down!!!!!

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