East West Bank - Malate - Manila, Philippines

The bank combines the traditional prudence, warmth, and hospitality of the East and the efficiency and progressive thinking of the West in its pursuit to be known for having an excellent brand of customer service, relevant products and services that meet customer needs, and the most engaged and loyal customers and employees.

As a universal bank with a clear retail bias, EastWest is primarily focused on the consumer segment and the corporate middle market. It is the most consumer-focused bank in the country today with more than half of its loan portfolio lent to consumers. The bank is now one of the largest credit card issuers based on receivables and the one of the largest auto loans provider in the country.

EastWest continues to beef up its corporate banking business as it  

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strengthens its consumer banking. The bank sees opportunities in the medium-sized corporate and retail customers and has tailor fit its products specifically for these markets to further increase its market share.

EastWest posted its highest recorded income ever of Php6.5 billion in 2020, a 5% increase from the previous year (Php6.2 billion in 2019). The Bank is on track in our remaining to be among the top five players in the Philippine banking industry.

In terms of branch network, EastWest has 490 stores, including those of EastWest Rural Bank. On a solo basis, EastWest had the one of the largest branch networks in the country.

Our multiple customer touch points include our network of 490 stores, of which 392 are EastWest parent bank stores and 98 are stores of EastWest Rural Bank, 584 ATMs nationwide, internet banking for individuals and corporates (EastWest Online-Personal and EastWest Online-Corporate), mobile banking (EastWest Mobile), phone banking, and 24-Hour EastWest Customer Service.

This vast store network is complemented by three corporate banking offices in Metro Manila and 12 regional offices. To better serve both corporate and individual clients, EastWest is constantly improving its other delivery channels such as its online and mobile banking. EastWest intends to continue to grow as a significant competitor in the financial services industry in the Philippines as it seeks to make good things happen for its customers.

EastWest continues to focus on increasing its asset base, optimizing its store network, developing new revenue streams, and diversifying its distribution channels. At the same time, the bank is constantly improving its information technology, strengthening its risk management and operational processes, and advancing the professional capabilities of its employees to serve customers better.